September 16, 86

Vol. 02 , No. 02   

The Naked Truth: Advertising's Image of Women
Monday, September 22, 1986

Under the Influence: The Pushing of Alcohol Via Advertising
Tuesday, September 23, 1986

0n Monday and Tuesday, September 22 and 23 we welcome Jean Kilbourne to the Athenaeum. Dr. Kilbourne, a graduate of Wellesley College and Boston University, conducts research in the area of sex-role stereotyping, developing a variety of projects, including slide presentations and films. For her first slide presentation, The Naked Truth: Advertising's Image of Women, she collected advertisements documenting the way in which women are treated by the media to sell products. Her book on this topic is due out later this year.

In addition to her continuing interest in sexual manipulation in advertising, Dr. Kilbourne has also spent a great deal of her time exploring alcohol and the media, producing both a slide show and a film.

Jean Kilbourne's work is already known at CMC. Last spring, the Women's Forum showed her film Killing Us Softly: Advertising's Image of Women (1979), and the Dean of Students office annually screens her film, Calling The Shots (1982). Dr. Kilbourne will use both of these interesting topics as the basis for her remarks at the Athenaeum. Her presentations on Monday and Tuesday evenings follow a reception and dinner beginning at 5:30 p.m. The CMC Women's Forum will host a lunch in her honor, with discussion afterwards, at noon on Tuesday. Use The Fortnightly's coupons for sign-ups.

Dinner Theater
The Importance of Being Ernest by Oscar Wilde
Wednesday, October 8-Saturday, October 11, 1986

During the second week of October, the Athenaeum will alter its setting to accomodate performances by the Five-College Players as Professor Leonard Pronko directs his rendition of Oscar Wilde's The Importance of Being Earnest (1895). The milieu of a nineteenth-century English dining club seems appropriate as the characters enjoy an afternoon tea complete with muffins and cucumber sandwiches. Wilde's "trivial comedy for serious people" will be performed in the round following a savory bill of fare. Speaking of this play, Wilde said, "It has its philosophy ... that we should treat all the trivial things of life seriously, and all the serious things of life with a sincere and studied triviality." His sharp criticism of late nineteenth-century social and moral attitudes is delivered through the language of high comedy-Wilde is joking in earnest.

Todd Andrews of CMC plays Jack, the young man who comes up to London "on a spree," and Christopher Theodore plays Algernon, a young man who visits the country for similar reasons. The scheme of the play explores the complications which ensue. Evening performances are scheduled for 7:30 p.m. on October 8th, 9th, 10th and 11th to be preceded by dinner at 6:00 p.m. Reservations can be made through the Pomona College theatre department by phoning 626-7530 weekday afternoons from 1:00-5:00 p.m. Ticket prices include dinner: $6.00 for students with a meal card number, $10.00 for faculty and staff; $15.00 for general admission. Early reservations are recommended.


Sonia Landau, who chairs the board of directors of the Corporation for Public Broadcasting, was scheduled to appear at the Athenaeum on Monday and Tuesday, September 29-30. Presently in the midst of a Senate confirmation hearing in regard to her reappointment, she needs to remain in Washington, D.C., until after the Congress adjourns in early October. Ms. Landau is eager to visit CMC, and we will schedule another visit for her later this year.

Thursday, September 25, 1986

Why wait for a party? Note that the Athenaeum's traditional Oktoberfest will not be in October this year. Instead the date is Thursday evening, September 25. So make your reservations now for this always delightful evening of German food, drink, and song. Fill out the coupon in this Fortnightly and put it in the mail slot near the front door of the building.