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The concept of club shopping is not
that much different from running a summer conference program on
campus. An appealing host can provide to its guests a one-stop shop
of sorts, where parking, food and lodging can be taken care of at
a single desk.
This, says Administrative Services Director Tim Lopez, is precisely
the kind of service that Claremont McKenna College offers from group
to group, summer to summer, year to year. And its the kind
of customer service he hopes will continue to grow the conference
program.
Particularly now, as colleges and universities
eye additional revenue sources, hosting a successful summer conference
program can raise bottom-line numbers.
We have such good facilities anyway, said Lopez, that
its a shame not to maximize our potential.
From those inquiries, three new groups have opted to host events
on campus over the next weeks and months. The Universal Cheerleaders
Association--hosting its first event at CMCwill bring in 500-plus
cheerleaders on June 28. Simultaneously, CMC will host return visitors
for Girls State, which means there will be no vacancies on campus
during that timean unusual occurrence for the College. But
its also an ideal one. The cheerleaders have only requested
use of the outside areas and gym, which still leaves all of the
academic teaching space available.
The Shriners are another group coming to campus
this summer. The charity raises millions of dollars annually to
help fund childrens hospital expenses. Players from its All-Star
Football Classic will be lodging and dining at Collins for a week
before the big game (hosted this year at Mt. San Antonio College),
and using The Colleges' football fields for practice. Hopefully
this will be a repeat group, as well, Lopez said. Theyre
looking for a home, and were looking for a good group to put
on our July calendar.
A third new guest this year is Mimestry, run by a husband and wife
team from Pasadena. Another nomadic group of about 100, Lopez hopes
the troupe will find a permanent summer home at CMC. The two-week
conference will feature a guest appearance by famed mime Marcel
Marceau.
Having a good neighbor policy is key to keeping
guests happy, and is crucial to a successful summer program, he
says. There are some obvious groups that would be a mismatch
to have on campus, Lopez said. We do try to maintain
a sensitivity to the people we host, and not mix, for example, youth
groups with a group of adults here for serious study. We try to
find groups that fit that balance, and better yetare repetitive
groups; if not every year, then every second or third year.
Having adequate staff on campus also makes for a smooth program,
and Lopez said having the help of CMC student assistants is essential.
We couldnt run the program without them, he said.
Four CMC students will be helping with this summers activities.
One reason I applied for the job was to gain the experience
of working with a diverse array of people, said Katie Smillie
05. I also attended camps, such as the ones we host,
when I was younger. Although they are usually only a week long,
they are a very memorable event in a young persons life. Knowing
this, I value the importance of the quality work that goes into
managing a conference.
Conference veteran Jeff Smith '03 says, I
love the job because every day there is a new challenge where wisdom
and creativity, along with teamwork and trust, are needed. The campus
is full of life over the summer break, and that keeps me on my toes.
Students Rachel Kutteruf '04 and Tiffany Czuchna
'03 also are on staff as summer conference assistants.
The beauty of CMCs program is that it puts peoples needs
first. Unlike some of the offices around here, we have the
facilities and the conferences under one umbrella, Lopez said.
So we balance that as we see fit. Some of the other campuses
are running these huge conference programs and they cant fit
into their buildings.
A complete listing of this years summer conferences is available
at: http://facilities.admin.claremontmckenna.edu/conferences
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